Welcome to Landers Alfa Romeo Fiat
Serving Benton, AR
Welcome to Landers Alfa Romeo Fiat, home to the innovative Fiat and the attractive Alfa Romeo.
Every once in a while, something comes along so powerful in concept, so revolutionary in its design, it redefines a generation. America, get ready for the one and only FIAT 500.
Born over fifty years ago, it was more than just a car. It made history. It gave Italians the ability to move freely and with confidence – after the devastation of World War II. A liberating form of self-expression, the FIAT 500 was built to satisfy our insatiable love for each day.
For FIAT, a company founded in 1899, this was a rebirth.
The start of a legend. A modern symbol for Italian design.
Some cars go down in history for their technological or stylistic innovations. Others deserve to be remembered for the role they've played in the daily life of an entire generation or country. But few succeed in combining the two - technology and sentiment - and leave an eternal mark.
Now in over 80 countries, it has evolved into a beloved global icon, winning the hearts of passionate drivers, motor journalists and judges alike. Most recently winning 60 international awards, including being named 2008 European Car of the Year and 2009 World Car Design of the Year. Additionally, FIAT MultiAir Technology was recognised as the "Single Most Innovative Engine Technology" of 2010 by the International Engine of the Year Awards panel. Now that's love.
This vehicle of change is now coming to America. Deeply rooted in Italian culture, values, sentiment and sensibilities, it will, like its ancestors, not just blend in. It will fully liberate your passion for life.
Are you interested in Alfa Romeo? It's here. Alfa Romeo, with its captivating mix of enlightened technology, race-inspired performance and seductive styling, has come ashore to thrill Alfa Romeo devotees, performance enthusiasts and car connoisseurs alike. Born in Milan, Italy, the unique spirit that is Alfa Romeo is over one hundred years in the making.
Collaborating with the world's foremost racecar designers, Alfa Romeo employs the same strategy used for creating the track's fastest cares: lightness and efficiency.
Its decades-long winning motorsports history comes through loud and clear from any Alfa Romeo vehicle, on any street.
Regardless of whether you choose Fiat or Alfa Romeo, Landers Alfa Romeo Fiat is here to transform your experience of new and pre-owned car shopping.